Handmade Dollhouse
An Easy Marketing Plan for Crafters who Work from Home
There are many online sites that allow crafters an excellent opportunity to work from home. These steps will help you display your inventory and sell product.
Step 1: Develop your USP
USP stands for Unique Selling Proposition. It basically tells the customer why he should look twice at your product. For example, let’s say you sell handcrafted doll furniture. If you stop there you might sell a few pieces, but you’ll never distinguish yourself. Putting together a useful content strategy will also be a nightmare without a solid USP. Instead, you must create a narrow focus that creates interest.
Having a unique selling proposition will then help you create specialized content instead of general content. For example, the crafter with the “contemporary doll furniture” USP could write about bringing elements of interior design into dollhouses.
Step 2: Keyword Research
There’s really no getting around keyword research if you want to get found. The Google Keyword Research Tool is free, and will give you additional suggestions. You can use these as search tags for Step 3. You can also create marketing pieces that are based around each keyword. Focus on “long tail”, descriptive keywords as much as possible. So for example, instead of trying to win over high-volume keywords like “doll furniture”, start with something more direct and consequently attainable like “custom doll furniture online” or “buy handmade doll furniture California”.
Step 3: Create Mini-Sites
Mini-sites are an excellent way to provide content without spending a lot of time or money. It’s usually very easy to make them attractive and you don’t necessarily need to pay for web hosting either. You can put together a Squidoo lens or Hubpage hub in about 15 minutes, once you get the hang of it. These are wonderful forums for adding content. The sites themselves are social, and they provide easy linking to social media sites like Twitter. Use your keyword list to generate page ideas and set goals. Creating 3-5 mini-sites per week is a great way to expand your web presence as well as hone your skills of the web world.
Each of these sites should contain at least one link back to your web store. They should also serve as valuable, interesting sources of information in their own right.
Step 4: Use Twitter
Next, it’s time to create a Twitter account for your business. Use your keyword list to find and follow people who have the kinds of interests that your crafting business serves. More importantly, be active! There’s nothing worse than a barren twitter account. Your customers (or potential customers) need to know that you’re not afraid to represent your business and your work on a very public and social forum. Step 5: Look for Blogs
Do a search for related but non-competing blogs in your niche. If you sell doll furniture, for example, you might look for bloggers who cover doll houses, doll clothes, or the dolls themselves. Your goal is to find 2-3 of these blogs that you really enjoy. Ideally, you want blogs that inspire you to join the conversation. Read each news post. Comment when you have something valuable and genuine to say. This means you raise questions, offer new resources, answer questions, offer insights or raise polite counterpoints. Never spam your store link. Most comment forms ask for your website anyway, and that’s the appropriate place to put it.
Step 6: Be Patient and Consistent
You won’t build your traffic in a single day. If you follow this plan faithfully each week, however, you should start to see real results. Focusing on quality and providing value to others while continuing to create and offer outstanding crafts will help you build a successful business in the long run.
About the Author
Kyozou is a complete ecommerce management tool and is more than just auction management software, eBay selling software, eBay selling tools or eBay seller tools. To know more, visit us at http://www.kyozou.com/ or connect with us on on Facebook ( http://www.facebook.com/kyozou ), Twitter ( twitter.com/kyozou )
My handmade dollhouse resturaunt
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Dollhouse Miniatures Handmade Wooden Christmas Sleigh $38.95 |
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9 Handmade Sliced Cake w clay plate & paper wrapper Dollhouse miniature 1:12 (L) $10.99 |
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Handmade Sun Flower Print Dollhouse Furniture Sofa Couch Cushion for Barbie Doll $0.99 |
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Doll House Bed cover hand made w/lace and 3 pillows Vintage /70’s Clean Mint $15.00 |
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Vintage Original HAND MADE OOAK WOOD Doll House Rocking Rocker Chair 1950s $49.95 |
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16 Pieces of Wood Furniture For A Doll House–Handmade?-Free Shipping!!!!!!!!!! $48.88 |
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Dollhouse Miniature Living Room Handmade Flowers FL1 $5.90 |
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Handmade Miniature Metal Wire Bike Bicycle Cycling Dollhouse Art Figure $14.90 |
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OOAK 12TH DOLLHOUSE NURSEY SET HANDMADE CRIB WITH BABY BOY,NEW $29.15 |
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Vintage Country Themed Hand Made Doll House Kitchen Accessory Miniatures $6.99 |
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MINATURE DOLL HOUSE FURNITURE WOOD HAND MADE $9.99 |
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1/12 handmade Dollhouse Mini Multicolor Flower Bush With Wood Pot OP011 NEW $0.99 |
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Dollhouse Miniature 1:12 Handmade Brown Oak Deluxe European Kitchen Set Island $79.99 |
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Clay Dollhouse Miniature Handmade Flower Flora Yellow Gladiolus 3 ” $2.69 |
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DOLLHOUSE MINIATURE PICNIC BASKET – HANDMADE $29.95 |
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Antique Hand made Dollhouse unique piece look $150.00 |
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TONNER TYLER HANDMADE DOLLHOUSE MINIATURE PERFUME BOTTLES #4 $0.99 |
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Dollhouse Miniatures CAKE Food Supply Kitchen Home Fruit Handmade $0.99 |
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2 DOLL HOUSE MINIATURE FLORAL BOUQUETS HAND MADE CLAY ROSES BRASS POTS RED PINK $5.99 |
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4 Pcs Dollhouse Miniatures Kitchen Food Supply Handmade Coca Cola Bottles $2.50 |
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Dollhouse or Barbie 3 Handmade Wrapped Christmas Gifts Presents size # 215 $7.60 |
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Dollhouse or Barbie 3 Handmade Wrapped Christmas Gifts Presents # 216 $7.60 |
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Dollhouse Miniature kitchen 4 pcs of Handmade Clay Vegetables Cauliflower NT7902 $3.10 |
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Dollhouse or Barbie size 3 Handmade Wrapped Christmas Gifts Presents # 218 $7.60 |
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Dollhouse or Barbie 3 Handmade Wrapped Christmas Gifts Presents # 219 $7.60 |
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HANDMADE RUSTIC WOODEN DOLL FURNITURE DOLL HOUSE SOUTHWESTERN MEXICAN VINTAGE $9.99 |
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HANDMADE RUSTIC WOODEN DOLL FURNITURE DOLL HOUSE SOUTHWESTERN MEXICAN VINTAGE $7.99 |
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Dollhouse Miniature 1:12 Handmade Silver Double-Door Modern FRIDGE Drink Outlet $39.99 |
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VINTAGE Miniature Dollhouse “VERY TINY” RABBIT BUNNY WIND-UP TOY Handmade? NR FS $24.95 |
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DOLLHOUSE MINIATURE HANDMADE 3 ORCHID CLAY FLOWERS $10.00 |
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DOLLHOUSE MINIATURE HANDMADE 2 MIX CLAY FLOWERS $8.00 |
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Super Cute, Hand Made Doll House with Furnishings $49.99 |
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Dollhouse miniature pink silk victorian walking suit dress on form handmade $18.50 |
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New Handmade Dollhouse Miniature Chest of drawers $13.50 |
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New Handmade Dollhouse Miniature Silver Chest $13.50 |
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Black Forest Cakes (3 cm) Handmade Dollhouse Miniatures Food Supply Deco $3.99 |
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Handmade Dollhouse Miniature 1/144″ Scale Santa Fe Spanish Mexican Style $23.00 |
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Dollhouse Miniatures ~ Handmade Ni Glo Light w/ Ram $95.99 |
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HANDMADE DOLLHOUSE AND FURNITURE $19.95 |
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OOAK 12TH DOLLHOUSE NURSERY NEWBORN BABY BOY THOMAS HANDMADE 3 INCH NEW $10.27 |
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Dollhouse Miniatures ~ Hand Made Porcelain Kewpie Doll $11.95 |
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VERY CUTE HANDMADE WOODEN DOLLHOUSE $14.95 |
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Blythe Barbie Miniature Handmade Furniture sofa coach chair dollhouse #9 $12.00 |
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Blythe Barbie Miniature Handmade Furniture sofa coach chair dollhouse #10 $12.00 |
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Handmade Miniature Dollhouse Clay Lilly In Ceramic Pot $2.99 |
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Handmade Miniature Dollhouse Clay Lilly In Ceramic Pot $2.99 |
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Blythe Barbie Miniature Handmade Furniture sofa coach chair dollhouse #14 $12.00 |
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Hand Made PETIT POINT Rug for a SPECIAL dollhouse $30.00 |
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Handmade Sun Flower Print Dollhouse Furniture Sofa Couch Cushion for Barbie Doll $5.08 |
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Handmade DOLLHOUSE Miniatures Size Whole Old Fashioned Pie $5.95 |
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Handmade beautiful dollhouse porcelain artist doll in scale 1:12 $270.00 |
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DOLL HOUSE MINIATURE HANDMADE WOODEN BOOKCASE LOT OF 2 $4.99 |
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Handmade Miniature Metal Wire Bike Bicycle Cycling Dollhouse Golden Art Figure $19.90 |
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DOLLHOUSE DOLL SAILOR GIRL MINIATURE HANDMADE VERY CUTE*** free shipping*** $19.99 |
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DOLLHOUSE MIN. HANDMADE POTTERY GARLIC CELLAR $16.95 |
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HAND MADE WOOD FURNITURE FOR A DOLLHOUSE, ”2 CHAIRS AND A TABLE ”, VERY NICE! $6.99 |
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DOLL HOUSE (Minature Dining Room Table and Chairs) Handmade-Southwest Design $25.00 |
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B/FUL OOAK 12TH DOLLHOUSE NURSERY BABY SET HANDMADE BY ME NEW $26.46 |
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22 pc Dollhouse Miniature 1:12 Handmade Wooden Furniture Set: Table, Cabinet,etc $39.99 |
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Savannah Dollhouse $127.97 KidKraft Savannah Dollhouse is loaded with Southern charm. Simply delightful! Southern charm and flair abound in this wonderfully finished 4-level Dollhouse. It’s sure to provide hours of fun, imaginative play. Come on in: Four fun levels with six rooms of open space. Accommodates dolls up to 11 1/2″h. ; Includes 13-Pcs. of colorful furniture; Wide windows allow dolls to be seen from multiple poin… |
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Melissa & Doug Deluxe Wooden Doll Furniture – Crib $41.43 Careful craftsmanship and adorable details make this crib a must for any doll and her pretend mommy. Scaled perfectly for dolls up to 20″, this crib features bright, cheery colors and sturdy construction. Includes a beautiful pillow, blanket and mattress too! Measures 12.25″L x 22.13″W x 18″H…. |
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Kidkraft Suite Elite Dollhouse $149.99 With our Suite Elite Mansion, playtime is always exciting! This adorable dollhouse features fun, colorful artwork and was built to last for years and years. Young girls will love playing interior decorator with the 16 included furniture pieces and letting their dolls ride on the gliding elevator…. |
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Made to Play!: Handmade Toys and Crafts for Growing Imaginations $11.44 Delight young children and encourage play through unique handmade toys. From sewn and stuffed musical instruments to interlocking paper building blocks and wooden animal figurines, the projects in this book are meant to encourage open-ended play. Organized by kid-loving subjects, the toys here follow the themes of Zoo; House; Blocks, Cars & Trucks; Dress-Up; Music; and Art. Overall, the projects h… |
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Learn and Create – Miniatures in Polymer Clay $15.00 [THIS IS A BOOK FOR KIDS AND BEGINNERS of the polymer clay hobby!]70 pages of theory with tricks, secrets and techniques to make cool miniatures and more than 30 detailed tutorials with colorful pictures to learn the basics and make you firsts miniatures easy and fast!This ebook make polymer clay hobby easy to learn so it may be also good for kids who wants to spend the freetime crafting and havin… |
